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E-mail
Auto Responders
This topic is incredibly
important to running an on-line business.
As I mentioned before it
is crucial to provide good content and information to those who visit
your website. If you want them to remember you it is also important to
follow-up with them and provide further information.
This is where the eZine
comes into play. Use a sign-up form on your site to encourage people to
sign-up for your newsletter. When they do you must do two very important
things;
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Confirm with them that
they do want to be on your
e-mail list.
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Provide an e-mail with
good, relevant information every few days.
Doing this manually would
soon get out-of-hand.
That's where the e-mail
auto responder comes in.
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They send the
confirmation e-mails automatically
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They keep the e-mail
addresses and maintain the list for those who want to unsubscribe
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They store several
e-mails with your good, relevant information to be sent automatically
at intervals
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They allow a broadcast
to your whole list
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They keep you from being
a spammer
Here are two very good
Auto Responder services;
AWeber
Royal Responder
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